Georgia-Pacific enhances efficiency and reduces manual efforts by 80% with multimodal visibility across truckload, ocean, and yards

Georgia Pacific

The Challenges

Data and Visibility Gaps: The lack of real-time data made it difficult for Georgia-Pacific to provide accurate information to customers, leading to missed commitments, inflated delivery windows, and lost revenue. 

Operational Inefficiencies: Disparate systems and outdated processes in yard management and shipping created inefficiencies and increased operational costs.  

Manual Processes at Yards: At Georgia-Pacific facilities, drivers would wait in long queues to check-in to the facility, caused by manual and time-consuming check-in processes.  

Safety and Risk Management: Facilities located near highways face safety risks from road blockages caused by long driver queues, both at the facility entrance and within the plant property. These challenges highlight the need for a more efficient and secure yard management approach. 

Technology Usability: The complexity of their operations made it difficult to develop and implement user-friendly technology solutions, which led to inefficiencies and underutilization of existing systems. 

The Solution

To address these critical challenges, Georgia Pacific partnered with project44. By implementing project44’s High-Velocity platform, the company gained end-to-To address these critical challenges, Georgia-Pacific partnered with project44 and implemented it’s High-Velocity Supply Chain Platform, Movement, gaining comprehensive visibility and operational optimization. 

Enhanced Visibility and Planning: project44 provided real-time data across truckload and ocean shipments, enabling proactive disruption management and improved customer communication. 

Optimized Yard Management: The implementation of project44’s Yard Management system, featuring self-service gate kiosks for truck drivers and automated driver check-ins, significantly streamlined yard operations, reduced dwell times, and minimized the need for personnel interaction with equipment. 

Seamless System Integration: project44’s solutions easily integrated with Georgia-Pacific’s existing WMS and ERP systems, streamlining operations and improving data flow. 

Results

By implementing project44’s High-Velocity Platform, Georgia-Pacific transformed its supply chain into a more efficient, agile, and customer-centric operation, setting a new standard for logistics and yard management. 

Reduced Manual Efforts: An 80% reduction in manual processes and an 87% decrease in customer service workload, driving substantial cost savings.

Decreased Truck Dwell Time: Optimized yard operations reduced driver detention and demurrage fees.  

Faster Driver Check-Ins: Self-service driver check-ins reduced driver wait times to enter the facility from 10 minutes to under 2 minutes.  

Improved Safety Standards: Streamlined yard operations and minimized congestion, enhancing safety protocols and standards at GP facilities.   

Operational Excellence: Enhanced visibility and streamlined processes enabled exceptional customer service and a growth in wallet share.

About Georgia Pacific

Georgia-Pacific, a global leader in tissue, pulp, packaging, building products, and related chemicals, faced a complex and costly supply chain. Its subsidiaries are among the world’s leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging, cellulose, specialty fibers, nonwoven fabrics, building products and related chemicals. With a vertically integrated operation spanning from raw material sourcing to finished product delivery, efficient logistics are indispensable. However, challenges such as data visibility gaps, operational inefficiencies, and safety risks at their yards hindered profitability and their ability to deliver exceptional customer service. 

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